New Opening: JW Marriott Crete Resort & Spa
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JW Marriott Crete Resort & Spa, set to open in 2025, spans 100 acres of coastal beauty and will be a haven for travelers who seek a luxury escape paired with exceptional service and holistic well-being experiences.

SWOT Hospitality, known for its expertise in managing luxury hotels across Greece, has collaborated with Vasilakis SA and Marriott International as the franchised property’s third-party operator.

“Greece remains as one of the most attractive destinations for today’s global traveler, and the signing of JW Marriott Crete Resort & Spa reflects the continued demand we are seeing for luxury accommodation across the country,” says Jerome Briet, Chief Development Officer, Europe, Middle East & Africa, Marriott International. “We look forward to working with Vasilakis SA and SWOT Hospitality to introduce the brand’s legacy of extraordinary hospitality, thoughtful design, and enriching well-being experiences to the island destination of Crete.”

“We are delighted to announce the opening of the first JW Marriott resort in Greece, marking a significant milestone for our company. The collaboration with SWOT hospitality, marked by their expertise and unwavering commitment, has already demonstrated the success that this project is destined for,” says Antonios Vasilakis, Owner of Vasilakis SA. “The values of JW Marriott align perfectly with our vision for this project, and we are confident that this brand will elevate the hospitality experience in Greece and set a new standard of luxury for our guests.”

Location

JW Marriott Crete Resort & Spa is situated on the outskirts of Chania along Marathi Beach, known for its crystal clear, shallow water and is regarded as a popular starting point for excursions in Crete. Chania is a charming medieval town home to some of the most beautiful beaches in Greece, castles, and a breathtaking natural landscape. The property will be near Chania Airport and a two-hour drive from Heraklion International Airport.

JW Marriott Crete Resort Exterior Lobby
JW Marriott Crete Resort Exterior Lobby
Credit: JW Marriott Crete Resort

Style & Character

Designed by acclaimed architecture firm Block722, JW Marriott Crete Resort & Spa will blend modern elegance with authentic Cretan heritage.

Service & Facilities

Multiple tranquil wellness spaces invite guests to fully embrace the here and now. Additionally, the property offers multiple swimming pools, a fitness centre, beach club, spa, and Family by JW experiences.

Rooms

The resort offers 160 stylishly appointed luxury guestrooms with all suites and villas featuring a private pool or jacuzzi.

Food & Drink

Restaurants will include a JW Garden and five culinary experiences, including a traditional Cretan restaurant and a beach dining venue.

Conclusion

The JW Marriott Crete Resort & Spa will be a great luxury Marriott hotel on the island of Crete.

Note: Benefits & upgrades subject to availability. Benefits offered correct at the time of writing. Terms & conditions apply. Enquire for more information. Posts may be sponsored by the proprietor or brand being appraised. All opinions remain our own & are in no way influenced.