We respect the privacy rights of our users (“you”, “your”, “yours”) and recognize the importance of protecting the information collected about them. We have adopted a company-wide Privacy Policy that guides how we collect, store, and use the information you provide.
We will only use the information we collect about you lawfully (in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018). Luxury Travel Diary is registered with the UK’s Information Commissioner’s Office under registration reference: ZA354009.
Luxury Travel Diary provides the following information to enable our online visitors to be fully informed of our privacy practices. By visiting www.luxurytraveldiary.com (our “website”, “site”, or “luxurytraveldiary.com”), you are accepting and consenting to the practices described in this Privacy Policy and our Terms and Conditions.
This Privacy Policy does not apply to websites maintained by other companies or organizations to which we link. Luxury Travel Diary is not responsible for any personal information you submit to third parties via our website. Please ensure that you read the Privacy Policy of such other companies or organizations before submitting your details.
A visitor agrees to be bound by subsequent revisions to this Policy after the posting of the revisions on this page. Accordingly, you should periodically visit this page to review the current practices described herein.
Should you have any questions, please get in touch before using our website.
The Personal Information We Store
We collect personal information when you register for a Luxury Travel Diary account, participate in an auction, use our concierge service, or opt to join our mailing list. By registering, you consent to the collection of the personal data we describe below.
- Email Address – Used to identify your account, contact you regarding concierge services, send transactional emails (e.g. auction or bid notices), and send our opt-in newsletter. Never shared with any third party.
- Bidding History – Displayed on the site and used for analytics. Anonymized before sharing with any third party.
- Name* – Used to communicate with auction winners and concierge clients. Only shared with the auction provider.
- Home Address* – Used for concierge bookings or delivery of auction prizes. Only shared with the auction provider.
*Name and Home Address are only requested and stored when required. This information is never made available on luxurytraveldiary.com.
How Long We Store This Information
We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal obligations. In practice, some information may be retained indefinitely unless a deletion request is made.
How This Information Is Used and Shared
Luxury Travel Diary uses your personal information to:
- Provide our concierge service, auction platform
- Manage your account
- Improve your experience on our website
- Send marketing updates (only if you opt-in)
We do not sell your information to any third party.
We may share anonymized data with third parties for analytics or reporting. This data cannot be used to identify you.
We may also use your personal information for internal marketing, demographic studies, and to improve our site design and functionality.
Safeguarding Your Information
We take reasonable care to maintain appropriate safeguards to ensure the security, integrity, and privacy of your information.
Our site uses Secure Socket Layer (SSL) encryption to protect data in transit. We also ensure that any third-party partners receiving data from us provide adequate protection.
Where We Send Your Data
Your data is primarily stored on servers located in the United States. It may also be securely downloaded to our UK-registered office for backup, analytics, and legitimate business needs.
Your Rights
You are legally entitled to:
- Access a copy of the personal information we hold about you
- Correct any errors in your information
- Request erasure of your data (“right to be forgotten”)
- Restrict or object to processing of your data
- Request a copy of your data in a portable format
- Lodge a complaint with the ICO (Information Commissioner’s Office)
You can access or update your information by logging into your Luxury Travel Diary account and viewing your online profile and bidding history. To exercise any other rights, contact our support team.
Marketing Opt-In & Opt-Out
You can opt into our mailing list during registration or via various points on our site.
If you choose to join, we’ll send updates about features, offers, contests, and one-off promotions. Emails may contain a pixel that lets us measure engagement. This data is anonymized before any analysis and never shared with others.
You can opt out at any time by clicking the unsubscribe link in any marketing email.
Emails
We send transactional emails related to account activity, auction participation, and support inquiries. These go only to the email address you provide during registration or contact.
Marketing emails are sent only to those who opt-in.
All communication comes directly from Luxury Travel Diary (luxurytraveldiary.com).
Contact Forms
If you contact us, the provided email address is stored solely to respond to your inquiry.
If your inquiry leads to a concierge booking, your name and address will be retained to complete the booking. You may also receive related marketing emails, which you can unsubscribe from at any time.
Payment Information
Luxury Travel Diary does not store any payment details.
Payments for auctions are processed by PayPal. Concierge bookings use the secure ADX TravelEdge system.
Cookies
Our website uses cookies for essential functionality, analytics, and advertising:
- Essential Cookies – Required to log in, place bids, and ensure site security. Not shared with any third party
- Analytics Cookies – Used to understand user behavior and improve the site. Set by trusted providers such as Google
- Advertising Cookies – Used to deliver relevant ads and limit ad frequency. Set by providers like Google (e.g. DoubleClick)
You may manage your cookie preferences using the cookie consent tool on first visit. To delete cookies, use your browser settings or visit AboutCookies.org.
Local Storage
We use local storage to save your preferences, recent searches, and viewed content. This is only used locally in your browser and never sent to our servers.
MapBox, used for maps, may also store viewing preferences via local storage.
You can clear this data using tools provided on our site or via your browser settings.
Last Updated April 4, 2025.