Review: Virgin Atlantic Upper Class London To San Francisco


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In this trip report I review Virgin Atlantic in Upper Class. My flight flew from London Heathrow Terminal 3 To San Francisco and an Airbus A340-600. Virgin Atlantic Upper Class features in our top 10 best airlines for longhaul Business Class. Compare this flight with my other Virgin Atlantic flight reviews.

Upper Class is equivalent to Business Class on other airlines (even though it sounds more like First Class!). We have compared British Airways Club World vs. Virgin Upper Class so you can decide which Business Class product you prefer when traveling transatlantic. In this trip report, I outline what it is like to travel on Virgin Atlantic in Upper Class.

I paid for this flight using 135,000 Flying Club miles for a round trip and paid taxes. The equivalent flight in Premium Economy would have cost 55,000 miles return and 30,000 in Economy. This is cheaper than British Airways Club World, which costs 150,000 Avios return (assuming you can find availability). Both airlines add around £500 GBP in taxes. Virgin Upper Class, therefore, works out cheaper than British Airways Club World for the same routes.

My trip started with a few hours in the Virgin Atlantic Clubhouse airport lounge at Heathrow Terminal 3.

The Seat On Virgin Atlantic Upper Class

Virgin Atlantic goes with the herringbone layout for their Upper Class cabin; where seats are angled, see seat map, which feels odd, with window seats facing towards the center of the cabin. Across from the seat is the ottoman, which has a seatbelt of its own for guests. It is worth noting that the Boeing 787 service offers the newest version of the Upper Class seat (with a curvier seat shell and a new shade of purply leather), but the Virgin seat varies across aircraft types, and the one on the A340 is looking a little tatty.

The advantages of the Virgin layout are the privacy, as you face a wall rather than another passenger. If you fly on British Airways Club World, you run the risk of being in the middle pair of seats. Every Virgin seat also has direct aisle access (unlike BA), so no one is going to jump over your feet in the middle of the night. The downside is that the booths are so private that you will have difficulty sharing the flight with your partner or children as you can’t see anyone else! Storage is mainly in overhead bins down the center of the cabin as well as over the windows.

Sleep In upper Class

The Virgin seat itself flips to a bed like Singapore Airlines. This means that you do not sleep on the seat surface, making it a more comfortable and restful sleep experience than Club World.

Food & Drink In Upper Class

Before takeoff, I was offered a glass of champagne and crisps?! The champagne was Gardet Bru Premier Cru and pleasant. For my main meal, my table was set up with designer linen along with ‘proper’ cutlery, crockery, and glassware. There was plenty of choice, from prawns and caviar starters to chicken, beef, and salmon mains. Examples of puddings include lemon curd sponge, which is very good, and strawberry panna cotta. To accompany your meal, there’s a selection of fine wine from Berry Bros. and Rudd, one of the UK’s most respected wine merchants, or a choice of beers, spirits, etc. To finish, Virgin push a traditional cheese and port trolley around the cabin, which is a classy touch.

Later in the flight, you can eat a choice of sandwiches, cakes, jam, and clotted cream scones, or a burger as my flight was a day flight. Overnight flights offer breakfast at the end of the flight.

Amenity Kits

Virgin Atlantic’s Upper Class Relax Packs have been developed by Canadian lifestyle brand Herschel and come in two innovative designs; they are good but not great. On outbound flights from the UK, it’s a hangable wash bag. On inbound flights to the UK, they offer a bag inspired by the famous Herschel Network Pouch. I like the different bags supplied each way. Both packs include A Rituals hand cream, lip balm, and face cream. A toothbrush, a new larger, branded tube of toothpaste, earplugs, eyeshade, socks, and a Virgin Atlantic pen. Find out which airlines offer the best amenity kits (Clue: it’s not Virgin Atlantic!).


The in-flight entertainment system offers an 11 inch TV with a limited selection of new movies and TV shows.

The Virgin Upper Class bar

On the Virgin Atlantic A330, there is an iconic onboard bar which is a great place to mingle with other flyers and is exclusively for upper class passengers. This bar is fully separate from the cabin and is the longest bar in the sky. On Virgin’s B787s and A350s, the bar is less impressive but remains a place to grab a stool and a high-end spirit like Bombay Sapphire Gin and Grey Goose Vodka, as well as an extensive selection of red and white wine, Prosecco, and snacks. On the A350, there are 3 wobbly stools by a small, unimpressive bar. I really can’t criticize Virgin for the rather sad bar as this situation is the same for the smaller Emirates, Etihad, and Qatar planes. Pick the Emirates A380 and Etihad Airbus A380s for the best airline bars.


Virgin Upper Class supplies passengers on overnight flights with a black jersey sleepsuit, a simple, cozy pajama set. On British Airways, you only get PJs in First.


Virgin Atlantic Upper Class is consistently voted as one of the most comfortable airplane beds in the sky. The food is good but not great, as is the wine. The A340 is not Virgin’s best plane. The seats were tatty and felt dated, and there were no standard power outlets by the seats. For a more impressive version of Upper Class, choose Virgin’s B787’s or A330 flights. Virgin also has 12 new A350-1000 aircraft on order for delivery in 2019, and these will also offer a more polished and newer product.

Virgin Atlantic does offer pajamas, turndown service, and a fancy lounge more akin to First Class. Still, the food, sardine seats, sad amenity kit, and overall offering mean that it is fundamentally a Business Class product. Virgin Business is better overall than British Airways Club World, but Etihad, Emirates and Qatar are far superior in Business Class.

If you are planning to book a flight, don’t book through the airline’s website direct, our flight experts will quote you cheaper for Economy, Premium Economy, Business, and First Class long-haul flights.

Note: All benefits & upgrades subject to availability & Terms & Conditions, enquire for more information. Benefits offered correct at the time of writing but may be amended at discretion of the vendor. Posts may be sponsored by the proprietor or brand being appraised. All opinions remain our own & are in no way influenced.