For a hotel stay in London the location doesn’t get much better than The Trafalgar St. James London; the only hotel in Trafalgar Square. But this hotel is about so much more than just a super location; it’s gorgeous inside, the food is delicious and the service simply excellent.
The hotel really makes the most of its incredible Trafalgar Square address with a rooftop bar but more on that later. You are in the very heart of downtown London and most of the big attractions are within easy walking distance; Leicester Square, Covent Garden, the London Eye, Buckingham Palace, Big Ben and the Houses of Parliament, the Southbank, Soho, the list goes on. You are also excellently served for transport links with Charing Cross and Embankment tube stations on your doorstep and both Charing Cross and London Waterloo mainline stations a short walk away.
Style & Character
The hotel is achingly chic; contemporary and very luxurious. There are huge, stylish black and white photographs of celebrities adorning the walls, the restaurants and bars are very Art Deco and the lighting throughout is fabulous. And this is not style without substance either, we found so many really useful features in our room; the lighting is really intelligently placed, there are hooks and shelves everywhere and so much hanging and storage space which is often lacking in hotels. The design and layout have clearly been really well thought out making it a real pleasure to stay here.
Service & Facilities
As well as the reception desk, there is a very helpful 24-hour concierge service. There’s also a small 24-hour fitness centre so you can keep active if walking the streets of London isn’t quite enough for you! We found the service incredibly warm and welcoming throughout, they did Londoners proud. Nothing is too much trouble and they are very accommodating. We travel with our young children and they were made to feel like royalty which was adorable!
The 131 rooms (which includes 15 suites) are stunning, you’re going to fill your Instagram basically! Spacious, very comfortable and very luxurious with a distinctly British look and feel, the décor is a sea of urban greys with the odd colourful accent. There’s a complimentary mini-bar and lots of useful extras like USB charging points, an in-room tablet and a Nespresso Coffee machine. The walls feature iconic London music stars (ours had Mick Jagger) and the ensuite bathroom includes Molton Brown toiletries. We stayed in a Nelson Double Queen Room which was perfect for a family as it included two Queen Beds and a small living area, the bathroom had a soaking tub as well as a shower. The Suites are that bit larger and more luxurious but for families you really can’t beat having two beds so I’d definitely recommend this room if there are 4 of you, otherwise, The Landseer Suite is the ultimate room and with breathtaking views over Trafalgar Square is one for a special occasion or if you consider yourself an especially discerning traveller.
Food & Drink
The huge main restaurant and bar, The Trafalgar Dining Rooms, is on your right as you enter. The Art Deco decor is stunning, really beautifully done and we loved the sophisticated yet relaxed vibe in here. The food itself was delicious, a simple menu of interesting Mediterranean-influenced dishes which are very tasty and well presented. It would be the perfect occasion for a meal out but also just as good for drinks with friends or to entertain clients. The breakfast was also exceptional and not to be missed with a very wide buffet choice plus a menu of hot dishes; the perfect combination in my opinion.
The hotel is also home to the uber trendy The Rooftop bar, located, unsurprisingly, on the rooftop with sensational views stretching right across London. As the sun goes down over the city this is THE spot to enjoy a glass of champagne or a delicious crafted cocktail. Small, Asian-inspired plates are also available if you’re feeling peckish. There is an alfresco section with the very best views (they’ll happily lend you a blanket to drape around chilly shoulders though we were lucky enough not to need one and there are heaters for those British winters) or a canopy-covered section. Both are very popular so be sure to book ahead. There’s also a lounge, Biblio, at the hotel tucked away in the basement, with an intimate gentleman’s club feel. It’s ideal for private hirings or just for a luxury beverage in refined comfort and privacy.
You get the feeling that this hotel and its dining and drinking spots are loved as much by Londoners as by visitors to the capital. And while it’s perfect for international visitors as it’s so ironically British, it is now well established as a firm favourite of the city’s residents and with that magic combination of a fabulous location, delectable food and drink and ultra-hip design, this is no great surprise.
Disclosure: Our property, service and product reviews are sponsored by the proprietor or brand being appraised. All opinions remain our own and are in no way influenced by the sponsor.