Genevieve Sweeney – Luxury British Knitwear

Reviews : Style

Genevieve Sweeney is a premium British knitwear designer, and our latest passion at Luxury Travel Diary. She designs massively high quality leisurewear just perfect for travel. I find her knitwear has a touch of glamour and looks great. It is also super comfortable for lounging around luxury hotels.

Genevieve Sweeney has combined her passion for knitting and design flair; bringing an exciting and unique collaboration of contemporary silhouettes and luxurious yarns. The brand fuses contemporary design with traditional techniques that results in a stylish, high quality finish for both men and women.

“When I was five my family lived in Belgium and we spent a lot of time in the car. My Nan taught me to knit to keep me entertained during the long journeys. That’s where it started really. I’d knit and unravel continuously with the same yarn and needles until I created something that I wanted to keep.”

Since graduating Genevieve has worked with a number of brands and international design houses including Sophie Stellar, Rag and Bone, Hugo Boss, Burberry and Lyle and Scott. However, it is the fact that Genevieve Sweeny takes you on a journey with each piece you buy, sharing where your product was made and what materials were used in its construction, which I love the most.

Genevieve Sweeney showcases the artisan skills of the UJ knitwear industry with a focus small local mills and keeping production within the British Isles, we are committed to sustainability as well as embracing the ethical practices and responsibilities of a premium British brand.

“I want to show people that knitwear is more than just a jumper. There is so much more that you can do. It’s actually incredibly exciting and the possibilities are endless.”

Genevieve Sweeney

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